Kevin Rogers (CopyChief) – The Copywriting Crossroads Summit 2023

Elevate Your Copywriting Career: What You Get in the 2024 Copywriting Summit

Introduction: The Evolution of Copywriting

In this cutting-edge summit, discover the Best Human Element Copy Categories poised to surge in demand for 2024. Tailor your specialization based on your existing experience and innate abilities. Connect with industry leaders and companies actively seeking Human Element copywriters to breathe life into their campaigns. Craft your personalized 111 Day Action Plan, ensuring demand from December onwards, propelling you through 2024 and beyond. Engage with experts in the chat and during breakout sessions to clarify your path, build confidence, and set the stage for your most successful year in copywriting.

The Copywriting Crossroads: A New Definition

Embrace a paradigm shift in the definition of a copywriter for 2024 and beyond. No longer merely page fillers, title writers, or content providers, copywriters are now researchers, storytellers, strategists, resonators, connectors, and converters. This redefinition marks a transformative era where the role transcends traditional boundaries, delving into nuanced storytelling, strategic planning, and the authentic human voice behind brands.

Understanding the New Copywriting Paradigm

The summit commences with an interactive presentation on the New Copywriting Paradigm for 2024. Join Kevin, Rob, and special guest copywriters and hiring partners as they delve into why top copywriters anticipate business growth in 2024. Learn about revenue-boosting services, the changing landscape of freelancing platforms, and how business owners’ expectations of copywriters have evolved. Discover strategies to make yourself indispensable to top companies and reposition your services effectively.

Day 2: Crafting Your 111-Day Plan for Success

Identify the most significant obstacle to your copywriting career or business in 2024 and understand the critical practices to avoid for success in the new paradigm. Explore the importance of presenting yourself as a human, steering clear of the automated “Bot” image. Gain insights into claiming recognition as a Top Voice on LinkedIn, regardless of your experience, and establishing yourself as an expert authority in your copywriting niche.

Navigate through the 111-Day Action Plan, ensuring your highest-earning year in copywriting yet. Uncover the intricacies of the last 21 days of 2023, critical for gaining momentum in the new year. Leverage the “Reverse-Callout” section of the 111-day plan to avoid the pitfalls of failed New Year’s resolutions and set the stage for a transformative and prosperous journey in the evolving landscape of copywriting.

In conclusion, the 2024 Copywriting Summit promises to be a game-changer, offering participants valuable insights, networking opportunities, and actionable plans to thrive in the dynamic world of copywriting.