Emily McDermott – Spreadsheets That Sell

Emily McDermott – Spreadsheets That Sell

Welcome to the course! We’re excited to have you on board as we dive into the world of creating and selling spreadsheets that truly make an impact. Here’s a glimpse of what you can expect in each week of the course:

Week 1: Getting Started

• Why Etsy? Understanding the platform’s potential.
• Essential Terms to Familiarize Yourself With.
• Validating Your First 5 Profitable Spreadsheets.
• Identifying Your Target Audience for Maximum Conversions.
• Crafting a Brand that Attracts Your Ideal Customers.
• Choosing the Right Spreadsheets to Create.
• Building a 5-Step Customer Journey for Etsy and Shopify Sales.
• Validating Product Ideas through Keyword Research.
• Uncovering the 13 Product Tags for Each Spreadsheet on Etsy™.

Week 2: Crafting Spreadsheets that Sell

• The Art of Market Research for Customer-Centric Spreadsheets.
• Leveraging Your Branding for Marketable Spreadsheets.
• Deciding Which Tabs to Include for Maximum Value.
• Speeding Up Production with Useful Resources.
• Choosing Between Google Sheets, Excel, or a Combination.
• The 4 Golden Rules for High-Converting Spreadsheets.
• Customizing PLR Spreadsheets to Align Perfectly with Your Brand.
• Navigating the World of Fonts for Effective Spreadsheets.
• Unveiling 5 Super Easy and Highly Effective Formulas.
• Mastering the Art of Creating Eye-Catching Pie Charts.
• A Tutorial on Crafting an Expense Tracker with a Dropdown Menu.
• A Behind-the-Scenes Look at a Best Seller Walkthrough.

Week 3: Listing Your Spreadsheets on Etsy

• Setting Up a Professional Etsy Shop for Increased Sales.
• The Mockup Guide and Ready-to-Use Templates in Canva.
• Pricing Strategies for Your Spreadsheets.
• Crafting Strategic Titles, Tags, and Descriptions.
• How to Upload Google Sheets and Excel Files on Etsy.
• Listing Your Products and A/B Testing for Optimization.
• Maintaining a Consistent Listing Schedule.
• Handling Customer Queries with Confidence, Including FAQ Tips.
• Promoting Your Shop on Our Website and Pinterest Account.

Week 4: Etsy™ Sales Strategy

• Utilizing Coupons to Boost Sales.
• Nurturing Customer Interactions for Ongoing Success.
• Leveraging Lead Magnets for Continuous Sales.
• Custom Orders: Meeting Unique Customer Needs.
• Expanding Your Product Line with the Next 15 Offerings.
• Exploring Etsy Ads and Maximizing Their Impact.
• Harnessing Pinterest for Additional Traffic.
• Analyzing Etsy Statistics for Informed Decision-Making.
• The Pros and Cons of Running Sales on Etsy.
• Tapping into Instagram to Attract New Customers.

Week 5: Expanding Beyond Etsy: A 6-Figure Digital Product Marketing Strategy

• Reaching Interested Customers Across Various Online Platforms.
• Managing Social Media Profiles, Bios, and Link Trees.
• Creating “Sticky” Social Content that Engages.
• Debating the Need for a Blog and Exploring Alternatives.
• A Sneaky Google SEO Trick to Boost Traffic Rapidly (Without a Blog).

Get ready to embark on this exciting journey of mastering spreadsheet creation, marketing, and sales. We can’t wait to share our knowledge and insights with you!